About us
The Brand
Bad Boy is the original "In your face," sports and lifestyle brand. We hail from California and now encompass much of the world with our attitude driven products. From the beaches to the mountains, from the streets to the ring, ‘Bad Boy’ is the badge worn by no-nonsense competitors, enthusiasts and the guy in the corner surrounded by women.
'Bad Boy' is designed for everyone who lives their life with the Bad Boy attitude and isn't afraid to promote it, whether you prefer base jumping or hanging out downtown with your friends. No matter what your definition of "Bad" is, ‘Bad Boy’ will always be there to provide the products that will help you express just how bad you are.
Corporate Info
Bad Boy Club began in the 80's as a small, California Company that quickly made its mark among the thrill seekers who would influence a generation of youth with the fundamental need to break away from the mundane. Fueled by loud music and pumping adrenaline, these youths watched their favourite surfers, skaters, motocross and BMX riders taking their performances to the next level while wearing Bad Boy apparel and subscribing to the "in your face" attitude that has defined the brand. In no time, Bad Boy became synonymous with getting some air, taking a spill, and coming back for more.
BAD BOY TRADING
Bad Boy Trading is an Australian owned company that decided to target and enter the energy drink market with two unique specially formulated beverages. Bad Boy Power Drink 250ml which has a similar taste to Red Bull but with a more pleasant and refreshing finishing taste, and Bad Boy Turbo Drink 10ml shot, a natural concentrated caffeine free energy drink.
